
How healthy are the taxpayers of South Africa?
In the aftermath of COVID-19, a health scare, global in scale and far-reaching in its local impacts, South Africa’s middle to top-end of the market
In the aftermath of COVID-19, a health scare, global in scale and far-reaching in its local impacts, South Africa’s middle to top-end of the market
Why knowing ‘why’ is sometimes more important than ‘what’ November 2023 For the longest time governments, businesses and brands muddled through the ages, data-poor and
BrandMapp insights into the lucrative SA Pet Market According to a 2023 Bloomberg report, the global pet industry is worth around $320 billion right now and
BrandMapp insights over the past 10 years Each year, since 2013, BrandMapp has tapped into South Africa’s mid-to-top income earners to gauge who they are,
With media owners of all sizes competing for slices of the same marketing budget pie, advertisers and their agencies now expect that they will be
Did you know that in BrandMapp 2022, we discovered that 38% of you, of us, of mid-market SA consumers would prefer to spend money on
Hardly a day goes by without the fear of AI taking over the planet making headlines, but even the most sceptical sceptics out there must
Type ‘how do you make a success out of ecommerce?’ into ChatGPT and you’ll get something like it ‘requires a combination of strategic planning, effective
BrandMapp publishes SA BLACKOUT REPORT – March 2023 Load shedding, South Africa’s euphemism for rolling blackouts, has been a part of the country’s reality since
While the pandemic years have accelerated online shopping and the current tough economic conditions have locked down consumer wallets, South African malls continue to thrive.
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